Issue 5

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Our guest article on ‘Involving your users’ comes from Jack Gold, an expert in mobile computing. Jack touches on the thorny issue that many mobile deployments fail to achieve a positive return if they don’t have a well-thought-out mobile strategy that addresses the overall needs of the organisation.

And don’t miss our news story on the launch of mprodigy™ v1.9 – it is packed with new value-add features for our channel partners and customers.

In this issue, my ‘top tips’ are:

1	Look at the lifecycle of the whole project, not just the purchase of the devices. You need to have a five year view which starts with the initial planning and selection phase, then covers implementing the system, the operational phase, through to maximising your investment.
2	Listen to your users and get it right from the start. If you antagonise users during the early deployment, it can be extremely difficult to turn them around.

I hope you enjoy the articles.

If you have any comments or require further information, please email me at julie.purves@b2m-solutions.com or call +44 (0)1235 432750.

	Channel receives new tools for mobile management with mprodigy™ 1.9 Latest release of mprodigy^TM provides
partners with greater control, flexibility and ease of use over the planning, installation, configuration and use for all types and size of mobile enterprise.

Expansion at B2M
As the market for true mobile management enters major growth across Europe, B2M is ideally placed to take full advantage with new industry partnerships, innovative product developments and an expanding team of experts.

B2M calls on Mobile Industry to provide coherent description of mobile management
Without an agreed definition, the mobile industry is in danger of causing confusion, higher costs and ultimately, diminishing the benefits that a mobile enterprise can deliver.

‘Protect your IP’ is a hot topic
Julie Purves speaks out on why IP should be a major component of a growing company’s development strategy.

B2M Solutions and NetMotion Wireless in Alliance Partnership

Both companies will collaborate on software development to provide customers with a fully managed mobile enterprise.

Blackbay and B2M join forces on Mobile Management

Blackbay’s customers now have access to the most comprehensive mobile device management system on the market.

Maximise the value of your line-of-business mobile solution

Julie Purves, Managing Director of B2M Solutions, explains why it is vital to recognise the different management needs for line-of-business and Personal Information Management (PIM) applications.

The mobile revolution that is poised to take off will meet the needs of a very different type of worker than the PIM user. It is starting to engulf the mobile workforce that operates outside the traditional four walls to that of the Extended Enterprise.

Involving your users

Jack E. Gold, a recognised expert in mobile computing and founder/principal analyst at technology research firm J. Gold Associates, believes it is imperative that any company undertaking a mobility project has a firm understanding of the business needs and requirements of any end-user groups. Furthermore, this understanding must extend to the “big picture” of how each initiative will fit into the overall corporate strategy for mobility.

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